The first cream by AA was created in 1982 – for sensitive skin prone to allergies. It quickly gained immense popularity. Due to its packaging, it was spontaneously named the “orange” cream.
This was the beginning of the history of a brand. In the 1980s, when allergies were not yet a global epidemic, they created a cream that was ahead of its time.
The foundation for creating the AA brand was a dermatological approach to the skin and a responsible view to the future.
This determines our most important values to this day.